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Better Serving Patients and Clients Who Aren't Your Age

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Topic Areas:
CDPs |  Continuing Ed |  Social Workers
Joanna Frankel
Course Levels:
59 Minutes
Audio and Video
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Most healthcare providers understand the need to be culturally competent when it comes to race, gender, religion, sexual orientation and socioeconomics.  Cultural competence in age diversity is not always as well understood or practiced.  Frequently healthcare providers don’t stop to consider what communication and treatment strategies will be the most effective based on an adult patient or client’s age.  This interactive program will cover best practices in working with the GI Generation, Silent Generation, Baby Boomers, Generation X and Millennials and how to effectively implement them.


This course is suitable for intermediate levels.  There is an introduction to cultural competence, which is necessary and appropriate for beginners.  It also applies to intermediate levels as it expands upon the introductory level, focusing on communication & treatment strategies based on a patient or client’s age/generation.



Nursing Home Administrator

This program has been approved for Continuing Education for 1.25  total participant hours by NAB/NCERS—Approval # 20210621-1.25-A67266-DL


Social Work, MD (Category ll)

Jenerations Health Education is an approved sponsor of the Maryland Board of Social Work Examiners for continuing education credits for licensed social workers in Maryland. Jenerations Health Education maintains responsibility for this program.

Participant is awarded 1Category II Maryland Social Work CEUs



Joanna Frankel's Profile

Joanna Frankel Related seminars and products

Joanna Frankel is a graduate of Towson University with her Bachelors in both Psychology and Gerontology. Following, Joanna obtained her MSW from the University of Maryland School of Social Work with a clinical concentration and a focus in Aging. Since, Joanna has been working in the long-term care setting for over 15 years. Her experience includes directing the social work department in a 205-bed facility, with clients who have a variety of mental health issues, long term care needs, at end of life, on dialysis and who are ventilator dependent.  Additionally, Joanna is passionate about and has expertise in dementia, advance directives/end of life and mental health issues in the elderly. Furthermore, she has spent the last 10 years consulting in several nursing homes, educating social workers on the proper practices of long-term care while providing clinical supervision. Joanna has always educated interdisciplinary teams, patients and families on various topics on aging. When Joanna isn’t working, you can find her playing ball with her husband and 2 boys or at the nearest sushi restaurant.

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